We may characterize Susie (Reimer) Finley by 3 C’s: commanding presence, confidence and competence.
This is what I came away with from meeting with a person who I had heard a lot about but never met. Finley is in a business that, the way she runs it, is many businesses: senior living, construction, healthcare, finance, sales and, to an extent, Judaism. Add in spices of friendship with sprinklings of side benefits such as loyalty, meaning and the future.
Sounds like a mouthful.
But if senior living is about real people and not just business, it’s the only way.
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