Friday, April 19, 2024 -
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Why a local company goes kosher

in the day — the late 1960s, specifically, remembered by some as an Aquarian era of peace and love — a few long-haired, bell-bottomed, back-to-nature hippies started rethinking the subject of food. They decided they didn’t want processed, mass-produced, artificially flavored, preserved or colored food anymore. They wanted organic and natural. They wanted healthy. They wanted “real.” A few of the more entrepreneurially minded among them actually did something about it. They started companies — typically small, cottage industry ventures — specializing in organic or natural food items, everything from spices and granola to tea and bread. Today, half a century later, many of those quaint storefront businesses (and many others, who followed in their profitable wake) have become mega-firms, as increasingly health-conscious consumers snatched […]
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